Two years, after announcing its development plans of interactive and connected textiles, the company has confirmed that the smart jacket of Google and Levi’s will start shipping this fall and will cost $350. The launch date and price have come to light at the SXSW festival which was held in Austin, where Ivan Poupyrev, Head of the technical team of Google ATAP (Advanced Technology and Projects) and Paul Dillinger, head of Levi’s Global innovation took the stage to shed more light on their first smart clothes; this product has new…
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